first_imgHome » News » Marketing » allAgents bans Purplebricks and all other agents with fewer than three-star reviews previous nextMarketingallAgents bans Purplebricks and all other agents with fewer than three-star reviewsWebsite says move is part of a plan to become the third largest provider of sales and lettings leads to agents after Rightmove and Zoopla.Nigel lewis3rd May 201801,244 Views Reviews website allAgents has announced that it is to ditch its Purplebricks listing along with all other agents on its site which have a rating below three stars in a bid to become a rival to Rightmove and Zoopla for vendor and landlord leads.The announcement is the culmination of an 18-month and sometimes vicious spat between the reviews website and Purplebricks that has seen allAgents suspend and then reinstate the hybrid agency’s account, and Purplebricks threaten legal action and switch to TrustPilot.allAgents says the move to ban all firms from its site who receive less than a three-star rating is also designed to help turn it into a serious player in the property portal market, and that it aims to become the third largest supplier of leads to estate agents ahead of OnTheMarket.com.Spokesman Martin McKenzie (pictured, below) says: “Other property portals will work with anyone, but we won’t accept agents with one and two-star reviews.“If they want to advertise on our portal, they need to up their game. As with our reviews, the customer always comes first.“We believe there’s a real market for a property listings site with independent reviews integral to its offering.“Vendors in particular want to know the agent they choose has a good reputation and is trusted by other…[and] the 60,000 consumers who post their reviews on allAgents each year know they can trust us.”Also, allAgents also now allows agency staff members to directly link to their company’s allAgents reviews page, which will enable freelance and franchisee members of hybrid agencies such as EweMove and Yopa to receive reviews and ratings for their individual services.The site is also considering becoming an agent-owned organisation following the recent demutualisation of OnTheMarket.Read more about allAgents and Purplebricks.Purplebricks Rightmove AllAgents Zoopla May 3, 2018Nigel LewisWhat’s your opinion? Cancel replyYou must be logged in to post a comment.Please note: This is a site for professional discussion. Comments will carry your full name and company.This site uses Akismet to reduce spam. Learn how your comment data is processed.Related articles BREAKING: Evictions paperwork must now include ‘breathing space’ scheme details30th April 2021 City dwellers most satisfied with where they live30th April 2021 Hong Kong remains most expensive city to rent with London in 4th place30th April 2021last_img

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